Speakers: Andrew Yaroshevsky, Esther Crawford, Mikhail Larionov, Thomas Smyth. Packed room, every seat taken, maybe 300 people. We all want to learn about bots!
Here is the link to the session with bios of speakers: http://schedule.sxsw.com/2017/events/PP66888
Andrew: COO of Chatfuel, easy way for nontechnical people to create bots. New York Times is using it and others. Years ago people had to learn language to talk with machines. Now computers learn human language. It’s frictionless, beautiful.
Mikhail Larionov was second engineer at Messenger for Businesses team. It is hard to create a conversational app. Built Messenger to be able to do it. Messenger has a billion users.
Bots are like a date. Downloading an app is like a marriage. You go to a concert and they want you to download an app. Really?
Q. How do you describe it.
Thomas: for us it’s discovery. How acquire new users. Also sharing. There seems to be a big opportunity that users share with other people. We have not cracked that nut yet.
Andrew: We launched bots on Chatfield with Brew the Wait bot and payments. You can purchase coffee with it. On Messenger. The experience is good. TechCrunch had bot for buying tix for its event. You get your ticket on Messenger. Now with the credit card on file it’s pretty cool. WeChat has cards on file and people use it to buy groceries. That’s China, I think.
Q. (audience): What bots are you using?
Q. How do you find out unspoken needs of customers?
Q. Video delivery? I work for a university and we do short docs.
Q. Hot Topic retailer. Launching an app.
Q. Livechat v. bot. How do we test this thing? How do you know how well your bot is doing.
Q. When do you have permission for bot to initiate conversation.